Good. Fast. Cheap.
If you sell a service, you are always asked either or all of the following questions during negotiations:
1- How fast and responsive is your service?
2- How good is your service?
3- Is your service affordable?
You’d be dreaming if your service is good, fast, and cheap.
Most businesses offer two of these qualities: good and fast (costly), good and cheap (slow response), cheap and fast (low quality).
But this helps you a lot during negotiation with your potential client because you can explain and clarify that it’s too good to be true to offer all three together.
Which two service qualities (Cheap, Good, Fast) does your business offer?