How To Build A Community

If by community you mean your online target audience, allow me to clarify few things. As someone who have built a following on both LinkedIn (30,000+ connections) and Twitter (41,000+ followers), I can confidently say that after 11 years doing this, I came to the conclusion that building a community is amazing, but in the … Read more

How Social Media Algorithms Work

Most Social media algorithms are made to keep you and your audience stay the longest time possible. If you share a link that drives your audience outside of LinkedIn, you lose both visibility and engagement. Over the last 10 years, i made sure that my content stays in LinkedIn, to avoid any penalisation from the … Read more