Genesis Bikes has been announced as the title sponsor for The Gralloch Ultra, with Maxxis joining as a presenting partner for the newly unveiled 323km route. This multi-year partnership signifies a major investment in the event, which is set to take place on May 16, 2026, and highlights the growing popularity of ultra-distance cycling events in the UK. The collaboration aims to enhance the race experience, showcasing unique landscapes while promoting both brands within the cycling community.
Genesis Bikes, Maxxis, Red On Sports, Madison, Sportline, Forestry and Land Scotland
Sponsorship Valuator, Partnership Tracker
Genesis Bikes: Genesis Bikes is the title sponsor of The Gralloch Ultra, a new ultra-distance cycling event in Scotland.
Maxxis: Maxxis is the presenting partner of The Gralloch Ultra, providing support and products for the event.
Red On Sports: Red On Sports is the event organizer for The Gralloch Ultra, responsible for the planning and execution of the race.
Madison: Madison is a partner of The Gralloch Ultra, collaborating with Genesis and Maxxis for the event.
Sportline: Sportline is a partner of The Gralloch Ultra, working with Genesis and Maxxis to enhance the event experience.
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